Not to mention the choice of Toyota here makes this especially silly. The used market for body-on-frame Toyotas has been so far out of whack for so long that back when you could still get 0% dealer financing it was often cheaper to buy new than used after you factored in interest rates.

I think Gen X went from “invisible” to “the enemy” in a lot of folks’ minds when exit polling showed that they broke for Trump in 2024 by a greater margin than any other age group. Before that point most millennials just knew them as their cool older cousins, whose childhood was shrouded in a warm haze of half-remembered, half-imagined 80s nostalgia.