Tesla faces a number of challenges in Europe including continued intense competition and brand damage from Elon Musk's political involvement.

KEY POINTS

New European car registrations of Tesla vehicles totaled 8,837 in July, down 40% year-on-year, according to the European Automobile Manufacturers Association, or ACEA.

BYD recorded 13,503 new registrations in July, up 225% annually.

Elon Musk’s automaker faces a number of challenges in Europe, including intense ongoing competition and reputational damage to the brand.

  • SaveTheTuaHawk@lemmy.caEnglish
    3·
    3 days ago

    According to owners and Consumer reports, Teslas are relatively far below industry average for reliability. While everyone is encouraged by new battery longevity, the motors fail at very high rates.