It has effect! People are buying less American.
According to Systembolaget (the liquor monopoly of Sweden), there has been a drop in sales of American liquor by 17% this year. This is likely caused by boycotts after the tariffs introduced against Europe.
Long term, this may have an effect on which goods they buy in.
Fantastic. People forget that a boycott doesn’t need to reach anywhere near 100%. Even 10% sales that are missing, hurt if we manage to continue the way we do now.